"Toucan Sam" Redesign Angers Everyone
ilovemycat
Published
05/15/2020
in
facepalm
Why did Kellogg's feel the need to ruin such a classic look?
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Fruit Loops released a new commercial featuring a redesigned Toucan Sam with a drastically different cartoon style, light blue head, animated mouth with teeth and a rainbow color gradient on his beak. (KYM) -
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This commercial is not worth your time. Kellogs disabled comments and Like/Dislikes on the YouTube video. On their Facebook page, 80% of the reactions were Angry or Sad. -
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People thought that the redesign was so bad that it was fake even. -
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They didn't get the mouth right at all. -
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It's not the first time we've seen a failed brand mascot campaign but this might be one of the worst. -
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Twitter artists took their pen to try and create better redesigns. -
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- REPLAY GALLERY
- "Toucan Sam" Redesign Angers Everyone
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